Thursday, July 13, Spruce Room

8:30 AM - 9:30 PM "Digital Political Advertising: Using testing and segmentation to affordable maximize results."
Professor Tim Howard, Department of Communication, California State University, Sacramento

9:30 AM -10:30 AM “Intelligent Data Visual Analytics”
Professor Jinzhu Gao, Department of Computer Science, University of the Pacific

10:30 AM-11:00 AM Break

11:00 AM-12:00 PM “Design Thinking: Contextual Influence”
Professor Brett DeBoer, Chair of Department of Art and Graphic Design, University of the Pacific

1:30 PM-2:30 PM “Documentary Film Production and Distribution and New Media”
Professor Teresa Bergman, Graduate Director of Department of Communication, University of the Pacific

2:30 PM-3:00 PM Break

3:00 PM-4:30 PM “How to Design and Complete Your Research Proposal”
Professor Qingwen Dong of Department of Communication, Director of Pacific Summer Institute, University of the Pacific



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